Newstate U Solutions

Newstate U Solutions

Accelerating the future of higher education

Welcome to Newstate U Solutions, where we empower universities and colleges to evolve into AI-native, agile, and self-sufficient institutions. In an era of shifting student demands and economic pressure, our mission is to help your institution accelerate its offerings through cutting-edge competency-based education (CBE) and operational excellence.

simple verson ai and human design-2

Our Products and Services

Build With and Transfer: Your innovative structure, your systems

We don’t just consult; we build alongside you. Our Build With and Transfer model assists your institution in every stage of setting up a modern, time-variable CBE framework on your own systems.

  • Time-Variable Instructional Framework: Move beyond arbitrary semesters with a model that allows for same-day admission and starts, where student progress is dictated by mastery of performance-based projects.
  • System Integration: We help you deploy a modern, low-code/no-code tech stack—including automated admissions and retention messaging—directly into your existing environment.
  • Institutional Empowerment: Our goal is a seamless handoff, ensuring your team has the tools and training to maintain a lean, agile operation independently.

PD in a Box: White-labeled, AI-supported courseware

Rapidly expand your catalog with PD in a Box. We deliver high-quality, stackable, and AI-native curriculum designed to be white-labeled for your institution.

  • High-Demand Subjects: Access immediate inventory in fields like Project Management, Product Management, and Customer Experience, all focused on the business application of AI.
  • Stackable Credentials: Every course counts toward a certificate, and every certificate stacks into a degree, providing a "credential-as-you-go" path for adult learners.
  • Integrated AI Coaching: Our courses include live AI coaches to handle routine inquiries, freeing your faculty to focus on high-impact assessment and student engagement.

Expert Operational and Strategic Consulting

Navigate the "Higher Ed in Trouble" crisis with strategic insights from leaders in educational innovation.

  • Radical Affordability Models: We help you implement subscription-based pricing models (e.g., $300/month) to provide debt-free alternatives for your students.
  • Operational Efficiency: Reduce "people-heavy" costs by leveraging automation across the entire student lifecycle.
  • Content Cost Compression: Utilize our proprietary Human-AI collaboration model to reduce course development costs by over 50% and production time by 70%.

AI-Focused Marketing and Recruitment Consulting

Transform how you reach and retain students with data-driven, AI-enhanced marketing strategies.

  • Precision Recruitment: Implement AI-native marketing tools that will supercharge your pace and minimize the cost of optimizing your marketing for a world of GenAI.
  • Automated Retention: Deploy automated messaging and engagement workflows to increase student persistence without increasing staff workload.
  • Data-Driven Growth: Use real-time analytics to optimize your recruitment funnel and lower your cost-per-acquisition.

Our team

Meet the higher ed professionals working for you.

Sasha Headshot

Sasha Thackaberry-Voinovich, PhD

President and CEO
Faculty

Professional Background
LinkedIn Profile

Teaches

Applied Data Analysis for Business Decision-Making
Foundations of Skills-Based and Competency-Based Ecosystems

See our course experience

Check out our out-of-the-box course experience. This can be delivered with or without faculty facilitation.

Meet Sasha Thackaberry-Voinovich, PhD. Founder and President of Newstate University

Dr. Sasha Thackaberry-Voinovich founded Newstate University in 2026 as part of a team of educational innovators. She has over two decades of experience in education. She formerly served as the President of SkillsWave, having led the Wave team and D2L for Business at D2L before the division spun off as a privately held, stand-alone company. SkillsWave is an education benefit company, connecting employers with education partners to fill skills gaps and develop talent into a competitive advantage. Previously, she served as the Vice President for Student and Partner Services at Pearson, leading the learning design and student retention teams. She was the inaugural Vice President for Online and Continuing Education at Louisiana State University, leading fully online programs, support for online and blended courses, and continuing education that encompassed professional development, K-12 and lifelong learning. 

Other previous positions include Assistant Vice President for Academic Technology, Course Production and New Learning Models at Southern New Hampshire University, and District Director for eLearning Technologies at Cuyahoga Community College.

She has consulted for Fortune 500 companies as well as colleges and K-12 districts. She is on the Quality Matters Board, and has formerly sat on advisory committees for the national CHLOE survey, and has served as the Chair of the Executive Committee for WCET, and been the Co-Chair for the Council Chief Online Learning Officers through UPCEA.

Dr. Thackaberry-Voinovich’s new book “How to Grow Enrollment in Online Higher Education: Marketing and Recruitment” is available from Routledge in hardcover, paperback, and digital editions.

She has published articles in Inside Higher Ed, EDUCAUSE Review, eLearn Magazine, Distance Learning, e-Literate, WCET, evoLLLution, and the League for Innovation’s Learning Abstracts.   She is the co-recipient of the 2013 MOOC Award for Excellence through the Open Education Consortium, and a 2010 Innovation of the Year award through the League for Innovation. Sasha holds a PhD in higher education administration with a research focus in Competency-Based Education as well as an MAT from Kent State University. Her Bachelor of Fine Arts in Dance is from the University of Akron.

Meet Charlotte Bencaz, MBA, Chief Marketing and Partnerships Officer

Charlotte Bencaz is a seasoned marketer and strategic leader in higher education, known for building collaborative, high‑performing teams and driving strong enrollment and revenue outcomes. She has a track record of scaling organizations, strengthening operations, and leading cross‑functional groups in marketing, recruitment, and student support to deliver consistent, measurable results.

At LSU Online & Continuing Education, she played a central role in transforming a small unit into a large, mature organization with a broad portfolio of degrees, certificates, and MicroCred programs. She expanded partnerships, strengthened internal capabilities by transitioning away from an OPM model, and managed a rapidly growing marketing operation while maintaining strong conversion and retention performance. Her leadership helped establish LSU as a national presence in online education.

Charlotte’s partnership expertise spans major employers, universities, and corporate clients. She has built national relationships with well‑known brands, launched dozens of university partnerships in a single year, and supported enterprise clients at D2L/SkillsWave. Earlier in her career at Pearson, she managed a multimillion‑dollar portfolio with full P&L responsibility, delivered meaningful revenue growth, and led strategic planning across a suite of online programs. Her passion is leveraging AI for operational efficiencies.

Meet Jaime Mordue, MEd, Founder and Chief Academic Officer

Jaime Mordue is a transformational academic learning executive with over 20 years of progressive leadership experience driving innovation in ed-tech and instructional design.

Known for her passionate dedication to education and learners, Jaime has a proven track record of aligning strategic vision with measurable business outcomes in rapidly evolving educational technology landscapes.

Her career highlights include scaling global teams of over 100 professionals, managing multi-million-dollar budgets, and delivering over 2,000 online courses annually. While at Boundless Learning, she served as Senior Director of Global Learning Design, where she led a global team of over 100 professionals across four countries, while undergoing significant organizational changes and business transformations. Jaime implemented professional development, mentorship and innovations programs for instructional designers focused on upskilling, design thinking and AI technologies.

At Pearson Online Learning Services, Jaime cultivated a high-performing team of over 25 instructional designers and implemented a comprehensive onboarding program that reduced new designer ramp-up time. She pioneered innovative design methodologies that reduced course development time and improved student retention rates across all programs.

As an Instructional Designer/Corporate Training Consultant at TalentSprout by Sykes, she developed comprehensive customer service training for Capital One and AT&T call centers. Her work at Perdoceo as a Course Development Project Manager included orchestrating the simultaneous development of over 50 courses annually.

Meet George Voinovich, JD, Chief Data & Compliance Officer

George F. Voinovich is an accomplished executive with a diverse background in law, accounting and corporate management, specializing in information technology, operations, and regulatory affairs. With a Juris Doctor from Case Western Reserve School of Law and a background in accounting and finance, he has an extensive track record of leadership and strategic planning.

In his role as Vice President of Institutional Operations at Ohio Technical College, George was responsible for all campus operations, including IT infrastructure, maintenance, and security. He managed compliance with state, federal and accreditation regulations. As Chief Operating Officer at M&S Media, Inc., he led a seven-campus career-college system across four states and was responsible for legal, human resources, and accreditation matters. He also spearheaded the negotiation and management of real estate, campus construction, and technology implementations, which led to significant cost efficiencies.

His expertise extends to technology and entrepreneurship. As the founder of Victor Aerial Services Ltd., he specializes in aerial data collection for industries like real estate and construction. He also served as Chief Operating Officer for Chronic Care Management, LLC, where he led the formation of a software services startup, establishing its core technology infrastructure, accounting and HR functions.

George’s professional background also includes his practice at Brennan, Manna & Diamond, LLC, where he specialized in business law, real estate and intellectual property; and training as a Full Stack Software Developer employing SQL, Java, JavaScript, Vue.js, CSS, HTML and more.

 NU Logo Vertical